Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Hit It Rich! TV Commercial, 'Wicked Witch' Song by Kip Tyler

The a wicked witch resembling the character from "The Wizard of Oz" walks around a casino wearing a witch hat, iconic black-and-white striped stockings and ruby red slippers. She struts around while playing slot machine games like Bridesmaids and The Princess Bride using the Hit It Rich! app on her smartphone. After winning on The Princess Bride slot, she walks past a slot machine in the casino where Dread Pirate Roberts, a character from the movie, bows to her in acknowledgement. The wicked witch makes her way to the exit while the song "She's My Witch" by Kip Tyler plays and her skin glows green from the light illuminating in the doorway.

Advertiser
Advertiser Profiles
Tagline
“Feel the Rush of Winning Big”
Mood
Active
Video Game
Actors - Add
Katie Dodson ... Bridesmaid in pink dress giving a high-five

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