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IBM Watson TV Commercial, 'Annabelle & IBM Watson on Life Experience'

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Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About IBM Watson TV Commercial, 'Annabelle & IBM Watson on Life Experience'

IBM Watson holds a conversation on life experience with a little girl, Annabelle. She asked for a princess, pony and a cake with pink frosting this year for her seventh birthday. She was too sick to have a cake last year. But, Watson notes the data her doctor shared this year shows that she's healthy. IBM Watson isn't a doctor but he is helping doctors outthink cancer one patient at a time.

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Tagline
“Outthink”
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Annabelle Chow ... Actor/Actress
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