Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Toys R Us TV Commercial, 'Barbie Fashionistas'

Barbie and Ken Fashionista dolls are lined up in rows on a series of pegs at Toys R Us. After Barbie says something about the selection of toys at the store, Ken tries to answer but he and a few more Ken dolls behind him are cut off when children pick them off the hook. The last Ken doll on the hook then flirts with Barbie, now that he is the only one left on the hook.

Advertiser
Advertiser Profiles
Promotions
$10 off purchase of $50 Barbie doll, playset and accessories purchase
Tagline
“Awwwesome”
Songs - Add
Mood
Funny
Actors - Add
None have been identified for this spot
Characters
Screenshots

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