Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About DIRECTV and AT&T TV Commercial, 'Motel Room'

Corporate may have put Caroline up in a sketchy roadside motel, but with DIRECTV from AT&T she has the ability to binge on her favorite shows. This makes her more powerful than whatever she just stepped in or the friendly dumpster-diver outside her window.

Advertiser
Advertiser Profiles
Products
Songs - Add
Mood
Active
Actors - Add
Kevin McConnell ... Voice Over), Scott Lincoln ... dumpster guy
Agency
Grey Global Group Inc. (Agency), Grey Global Group Inc. (Creative Agency), iCrossing (Digital Agency)
Network
AMC

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