Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About 2017 Volkswagen Passat TV Commercial, 'On the Road' Song by Willie Nelson

Various drivers of the Volkswagen Passat avoid getting in accidents thanks to features like Rear Cross Traffic Alert, Front Assist and Blind Spot Monitor. The song "On the Road Again" by Willie Nelson plays each time they begin to drive and the legend himself passes a family on a coastal road and honks his little yellow bug.

Advertiser
Advertiser Profiles
Mood
Active
Actors - Add
Caige Coulter ... blonde daughter, Nick Jandl ... driver of red Passat wearing blue shirt, Henry Dittman ... Voice Over Voice that reads offer), Jenasha Roy ... girl in the passenger seat, Joachim Powell ... son in the backseat of the blue Passat, Roger Hegyi ... Willie Nelson, Steve Talley ... Man driving white car, Willie Nelson
Production
Paul Street ... Director
Agency
Creative on Demand (Agency), Creative on Demand (Digital Agency)

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