Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Viva Towels Tough When Wet TV Commercial, 'Kitchen' Featuring Mike Rowe

Ever since Mike Rowe's parents have been using Viva paper towels, people have been daring them to clean up tough messes. Take the Viva dare.

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Tagline
“Get in on the Action”
Songs - Add
Mood
Active
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