Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Fruit of the Loom TV Commercial, 'A Whole New Ballgame'

These field maintenance workers are ready to get to work- but this time, without their undies bunching up. Thanks, Fruit of the Loom.

Advertiser Profiles
Tagline
“Start Happy”
Songs - Add
Mood
Funny
Actors - Add
Russ Bain ... Man running in blue underwear with white band
Agency
Crispin Porter & Bogusky (Agency), Crispin Porter & Bogusky (Creative Agency), Crispin Porter & Bogusky (Media Agency)

More Fruit of the Loom Commercials

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