Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

PopCorners White Cheddar Super Bowl 2023 TV Spot, 'Breaking Good' Featuring Aaron Paul, Bryan Cranston

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

"Breaking Bad" stars Aaron Paul and Bryan Cranston reprise their roles as Jesse and Walter to workshop a new flavor in PopCorners' 2023 Big Game spot. The pair fall into a familiar dynamic as they banter about their "air-popped, not fried" creation, with Jesse getting excited about the blue bag of white cheddar popcorn chips and Walter scolding his partner for dipping into their own supply. They make a delivery to actor Raymond Cruz, aka "Breaking Bad's" Tuco, who likes the white cheddar Popcorners so much that he won't accept that there are only six signature flavors of the snack. "Seven! You make seven!!" Walter and Jesse nervously agree to the demand as Popcorners invites you to "break into something good."

Published
February 06, 2023
Advertiser
PopCorners
Advertiser Profiles
Facebook, Twitter, YouTube
Products
PopCorners White Cheddar, PopCorners Sea Salt, PopCorners Kettle Corn
Tagline
“Break Into Something Good”
Songs
None have been identified for this spot
Mood
Funny
Events & Venues
2023 Super Bowl LVII Feb 12, 2023 at State Farm Stadium
Actors - Add
Aaron Paul ... Jesse Pinkman, Bryan Cranston ... Walter White, Raymond Cruz ... Tuco Salamanca
Agency
Frito Lay In-House ... Media Agency
Show
Breaking Bad

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots