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McDonald's TV Spot, 'Monopoly: He's Back!' Featuring LeBron James

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As a limousine enters the streets of Cleveland, Ohio while surrounded by police cars and triumphant music, everyone in town knows what's up: He's back. No, this does not refer to LeBron James of the Cleveland Cavaliers, sitting in the back of the limo -- we're talking about Mr. Monopoly, the one sitting next to him. From banners to cheers, the people share their love for him. Right now at McDonald's, shop until you drop for your chance to get a $5000 Target gift card.

Published: September 30, 2014

Advertiser: McDonald's

Advertiser Profiles: Facebook, Twitter, YouTube, Pinterest

Promotions: Monopoly at McDonald's (expires: 10/27/2014)

Tagline: “I'm Lovin' It”

Songs: None have been identified for this spot

Ad URL: http://www.playatmcd.com

Mood: Funny

Scene Location: Cleveland, OH

Actors - Add: LeBron James ... Athlete, Anji Randle ... Target winner, Aric Floyd ... McDonald's employee, Tom Moore ... Voice Over

Characters: Mr. Monopoly

Agency: Burrell Communications Group LLC ... Agency, DDB Chicago ... Digital Agency, Wieden+Kennedy ... Creative Agency, OMD West ... Media Agency

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